A Showcase Of Elite Lyricism

The epic 20-track body of work showcases his elite lyricism front-and-center. He celebrates the album’s arrival by sharing the music video for the single “GOYF” featuring X-Raided. Bass-y piano adds an encroaching sense of pomp and circumstance to the proceedings as he quickly advises, “Get out your way, get out your feelings, get out your pain.” Picking up the ball, X-Raided delivers a bulletproof barrage of bars fuelled by his nimble wordplay. In the visual, Joey puffs on expensive cigars from behind an ornate desk with a box full of cash. Various friends pop out as he and X-Raided command attention in every frame.

Roller Coaster practically overflows with thrilling raps though. On the standout “Crawl Space,” Matt Phoenix sets a dark tone with the confession, “I’m on the edge, I said it for the last time.” Palm-muted guitar crunches beneath Joey’s rhymes, “Momma told me that’s just how the devil go, then the homie he told me to let it go, kicking up all this dust, let it settle bro.” Finally, Tech bodies the production and warns, “Talking shit, now I’m busting your bubble.” Then, there’s “Heart” featuring Doobie. Thunderous 808s skitter as Joey gets reflective, “Look what I did, I wouldn’t change it for the world.” He recruits The Popper for “Give Thanks.” Bold horns and lively handclaps erupt while Joey leans into a smooth cadence. He shrugs off negativity, opps, and haters, promising, “Still giving thanks, this is for the record.” Meanwhile, “Slow Down” featuring Head Da Don showcases another side of his artistry, while he and Lil Wyte welcome everyone to “Trouble Town.” On “The Fuse,” he delivers scorching bars between triumphant trumpet Exuding confidence, he grins, “I done got so damn hot, you don’t even need to find the lights.” It also boasts the recent fan favorites “OG Cool” and “Vibe Check”.

With impenetrable flows, hypnotic hooks, and debonair flair, Joey Cool persists an outlier through and through. From the jump, the Kansas City phenomenon has mined influences as diverse as R&B, big band, rock ‘n’ roll, alternative, and rap. Thus far, he has ignited a string of fan-favorite projects. Hailed as “a hidden gem,” HipHopDX rated his 2018 self-titled solo debut “4.0-out-of-5.0.” Following Coolie High [2020] and I tried to be normal once[2021], he reached another stratosphere on The Chairman of the Board [2022]. Of the latter, Legends Will Never Die raved, “he sounds a lot more confident on here as he leaves no room for questions regarding his current status,” and Hip Hop Golden Age applauded it as “some of his most confident writing and performances to date.” Underground Hip Hop Blog summed it up best as “Joey Cool’s most confident effort yet.” In between, he shined on Tech N9ne’s “Face Off” alongside King Iso and the legendary Dwayne Johnson. The song has amassed hundreds of millions of streams, 14.6 billion TikTok views, and received plugs from Variety, USA Today, People, HYPEBEAST, and many more. In its wake, Joey hit the road with Tech, ¡MAYDAY!, and Iso. Now, he goes even harder with a dynamic, diverse, and definitive opus in the form of his sixth full-length album, the aptly titled Enjoy The View [Strange Music].

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